Education

Key Takeaways SPQ Gold gauges prospecting motivation and sales aversion and complements interviews and work samples to enhance hiring and coaching decisions. The brake score measures a candidate’s hesitation toward prospecting, with high scores indicating more reluctance that tends to foresee less prospecting activity and sales productivity. Understand brake scores in context by comparing them […]

Key Takeaways Call reluctance encompasses many behaviors besides fear and directly inhibits prospecting, call conversion, and sales results. It is important to match remedies to the problem. The SPQ Gold framework measures reluctance in scores and brake/accelerator ratios that make it practical to identify, monitor, and customize growth plans. All 12 SPQ Gold reluctance types […]

Key Takeaways The debrief is a targeted, private analysis that connects your SPQ Gold results to actual sales positions and real world outcomes. Be ready to talk concrete next steps. Anticipate a streamlined stream of review, discussion, feedback, and planning with room for evaluator rationales and your inquiries. Leverage the report’s charts and competency ratings […]

Key Takeaways Build prospecting fitness through a consistent routine that mirrors regular workouts and tracks daily outreach to measure progress and accountability. Build resilience by considering rejection as practice, scheduling rest to prevent burnout, and believing in your product and abilities. Step up your game by customizing your outreach, learning winning sales strategies, and optimizing […]

Key Takeaways The SPQ Gold Doomsayer type scores high on brakes, has a strong anti-prospecting bias and is slow to close sales calls. Measure these factors early to focus training where it’s most effective. Root causes include performance anxiety, fear of rejection, and bad past experiences. Emphasize rejection-resilience coaching and small, graded exposure to outreach. […]

Key Takeaways Use a mix of behavioral, cognitive, skill-based, and situational assessments to evaluate different sales competencies and build a complete picture of each candidate or rep. Align assessment selection with business objectives, role specificity, and identified skill gaps to ensure results drive revenue, reduce turnover, and support targeted development. Select tools that provide actionable […]

Key Takeaways SPQ Gold is a sales aptitude test which measures sales mindset and sales behaviors to inform hiring, training, and team development decisions. Use results to align candidates to positions and design focused development plans. Core metrics include brake score, accelerator score, assertiveness, and call reluctance, which uncover prospecting, negotiating, and client relationship management […]

Key Takeaways Standardize sales assessments to reduce hiring variability and improve prospecting consistency. Use objective tools rather than relying only on resumes or interviews. Prioritize predictive assessments that measure resilience, curiosity, coachability, and discipline to lower turnover and identify candidates who sustain sales performance. Pair situational judgment and role-play with cognitive aptitude, behavioral interviews, and […]

Key Takeaways SPQ GOLD is a behavioral diagnostic tool that measures sales call reluctance and related motivational barriers, enabling managers to identify the avoidance behaviors that reduce prospecting and sales activity. Apply SPQ Gold in recruitment and onboarding to filter for driven applicants, align individuals to the right sales positions and cut back on expensive […]

Key Takeaways Sales behavior assessment tests predict sales performance by measuring traits like assertiveness, resilience, and emotional intelligence. They should be aligned to specific sales roles for accurate evaluation. Use a mix of assessment types such as situational judgment, personality profiling, and cognitive ability tests to capture both innate talent and learned skills to build […]